5 Reasons to Launch Your Lash Business in 2021

5 Reasons to Launch Your Lash Business in 2021

You’ve landed here because you’re intrigued by eyelash extensions and have been thinking about starting your own lash business

Maybe you’re tired of the nine-to-five and are ready to leave the corporate grind behind. 

Or perhaps you’re wanting to get back to work after some time off to focus on family. 

Ones thing’s for sure – the idea of learning a new skill and being your own boss sounds amazing!

Eyelash extensions have taken the world by storm, with no signs of slowing down. The lash industry is young and booming, with plenty of room to grow. 

So here are the top 5 reasons why now is the perfect time to start your own eyelash extensions business.



One of the best parts about being a lash stylist is helping women feel beautiful.  

You can see the transformation in real-time. 

A client may come to you for a set of lashes, avoiding their reflection and apologise for their appearance or lack of makeup. 

But once those lashes are on baby, just try to keep them away from the mirror! 

The newfound confidence is truly uplifting to behold and one of the most rewarding reasons we do lashes. 



Most lash stylists are women who want and need choice and flexibility around where and when they work.  

Having complete control over your appointment book is a huge advantage of owning a lash business. 

Whether you’ve got babies and only want to work while your partner is at home in the evenings, or school-aged kids and you want to work 9am-2pm, you can do that. 

Got no commitments and are ready to hustle? Work as much as you want and make that bread! 

No more waiting for a roster to be posted or holiday approval from HR – you make the choices now. 



When it comes to getting qualified and starting a business from scratch, eyelash extensions are one of the most affordable services to learn with low startup costs.  

You can begin with a small amount of product & equipment, and working from home is the norm in most areas.

Realistically, you can expect to qualify in eyelash extensions and launch your lash business from home in Australia for an investment between $2-5k. 

That’s a small price to pay for a whole career. 



I’ve always been a creative person, but grew up thinking I needed a very “serious” job to have a career and make money. 

So I pushed that creativity aside and pursued some very serious but also very boring jobs that left me feeling unfulfilled and underwhelmed. 

I fell into beauty by accident, but I’m so glad I did! 

I got to flex my creative muscles in a fun and relaxed atmosphere, I looked forward to my work day and made more money than at my desk job.  



There is great earning potential in eyelash extensions.  

You can take home a very healthy income as a one-girl band performing lash services.  Even more by expanding your offerings with complementary services and retail products.  

Got bigger aspirations? The sky’s the limit! Grow your business by employing other lash stylists, expand to multiple locations, become a lash educator or even develop new products & techniques. 

Put in the work and reap the rewards!


Want more?  Check out our training & products today.  Contact us to see if a career in eyelash extensions would be right for you!

Sasha xx 

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